It is easy... but I can see your point too. Often I just want things to work, without spending time on them, so if I can pay someone to get it just right, why not?
However, let that be by choice. I think a lot of people, especially when not very experienced, they find the whole set up business a bit daunting, when it really isn't and it can be very rewarding as you will be able to get your own instrument exactly the way you want it.