Oi, ninja post editor - it's funny, you should have just left it as "boke", because it sounds like the Scots word "boak" which means retch or vomit, often used in the construction "to give one the boak":
Oh, that pure gies me the boak! Translation: "That's fkn disgusting!"
Ergo, Mr. Letts' business practices give me the boak.