Guys, unfortunately if it's the LONDON Bass Guitar Show it's unlikely to be held in Birmingham or Edinburgh...
The Excel, where at least a couple of Drum Shows have been held in the past (I attended one of them), is a cavernous, characterless, uninviting horrible place with dreadful acoustics. Not to mention it's as far away from Heathrow as you can be and still be in London (-ish), which definitely didn't help any exhibitors or distributors flying in from abroad. (Using London City or the Chunnel turned out not to be as handy for many.) Thankfully that location didn't last and, as far as I know, is not in the current shortlist.