The annoying thing is that we could get (say) 100 of these hats made up & embroidered with the Basschat logo for roughly £400, which is hardly the end of the world.
That would be 100 of the same design, same colour, one-size-fits-all, and stop asking if we can get an XXXL with a peak in purple just for you cos we can't, OK?
http://www.btcgroup.co.uk/assorted-caps-hats.html?p=1
The devil, of course, is in the detail.[list]
[*]Postage & packing would damn near double the cost of each hat by the time it's delivered to the end user.
[*]Not all 100 would sell, so assumptions about unsold stock would have to be factored into the pricing.
[*]Someone would have to actually run the show, deal with the orders, fund the initial make-up, etc.
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From a purely business, bean-counting point of view, you'd be looking to sell these for £10 delivered.
At that price-point I know that I'd buy one, but I wonder how many others would actually dip their hands in their pockets for this ...