The benefits thing is tired tbh. Of course owners / self employed don't get company paid benefits as they would simply be paying themselves. There is an argument around state paid benefits, esp SSP but it's fairly marginal. Holiday / Sickness Pay considerations etc need to be rolled into renumeration taken. It's why you pay a trade a multiple of the "?wage" itself.
Paid Directors are subject to PAYE and any contractual terms between them and the limited company. Of course, depending on the circumstances, this may be a zero sum gain.
Where it gets "interesting" is with multiple directors who are also shareholders and where there is disagreement on finance / policy / direction etc. Cause of many a company break up and bad feeling. Like being in a band 🤣
As for GAK specifically - I'd say - picked up by a notorious businessman for a punt. Aim to push further into online. Focus on high margin items judging from emails. When all incomes are under increasing cost pressure. Large physical shop in high retail value area. High staff costs. Accountants inform them it was no longer a viable operation so immediate lock up and nonsensical "Refurbishment" notice slapped on a door ?