So glad this thread has appeared as for ages I have asked after memories of ABC/BELLS and other shops local.
My first guitar (AVON SG) came from ABC in Esher when the shop was right at the end of the High Street circa 1973. I remember my nose stuck to the window on a Sunday morning peering in at all the goodies and there for £45 was a shiny SG on the wall - see pic1. Paper round and Saturday jobs secured it. I had to wait another 4 months for an Amp which was an Audition from Woolworths in Kingston Market - £30 (pic3). A few months later, I got a Wah pedal from ABC in Addlestone in a New Year Sale for £7.50. The SG lasted until I sold it to put the money together for a New Old Stock '73 Fender Strat hardtail from Jon King Sounds in Kingston that was next to Riverside Organ Studios by the Station. I got the Strat in another Sale for £195. I have the Wah, Amp and Strat still.
ABC Addlestone was a bit of a grim shop TBH, but chock full of stuff. (The original Andertons store in Hayden Place Guildford was on similar lines). I remember an older lad who lived next to me and who played a bit with some local bands told the story of a guy who needed a Bass at last minute notice for a late Sat night gig and casually went piissed and doped from the notorious Pub next to Addlestone station up to the shop and just put his fist through the window and liberated one out the display! Happy days!