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Posted (edited)

Hi, For years I have been using social media to find gigs and opportunities to play, as well as for solo and band promotion but am finding it too difficult to navigate.

Thinking of just packing it in. Is it really getting more difficult or is it my perception?

I have been active on Instagram, X and Facebook 

Edited by Pinball
  • Like 1
  • Pinball changed the title to Social Media is defeating me
Posted
1 hour ago, Pinball said:

Hi, For years I have been using social media to find gigs and opportunities to play, as well as for solo and band promotion but am finding it too difficult to navigate.

Thinking of just packing it in. Is it really getting more difficult or is it my perception?

I have been active on Instagram, X and Facebook 

 

 

It's not your perception.

 

I only use Instagram.

It's still immensely useful, but a poor relation to how useful it used to be up until a few years ago.

 

 

The algorithmic approach where it feeds you more of what you like is completely at odds with the organic way people search for things.

 

Previously I discovered many, many artists, labels and promoters through basic general searches (and was discovered in a similar way).

These connections proved very fruitful leading to releases, gigs, tours etc etc

 

Now whenever I search, Instagram just shows me stuff it thinks is related to what I have liked previously, Usually from an American perspective. 

 

Similarly people don't discover my stuff unless they search for me specifically.

 

A lot changed when they stopped you being able to search hashtags chronologically. It was great to see the latest posts tagged with #whatever, but now it's just the most popular posts tagged with #whatever, which could be years old and just become a cyclic regurgitation.

 

I don't know what the answer is, but I would suggest you're better off on there than not in the short term and look for something else in the meantime.

 

 

I never got Facebook or twitter to the point of being useful for me even with a fair amount of time invested and deleted both years ago.

  • Like 3
Posted

Facebook is just too popular to be useful any more. It’s too crowded with rubbish and fake posts. Instagram is no better, Twitter has lost all the interesting contributors and Reddit is full of illiterate American kids of all ages.  I like this place. 

  • Like 2
Posted

I gave up with Facebook and Instagram. They seem to prioritise showing you some butt-wagon ranting about politics over the stuff you actually want to see.

I couldn't care less what Juan thinks about Bernie Sanders, I want to see my favourite bands tour announcements but no, Facebook wants me to see Juan. If its not Juan then it's Esmarelda with her proof that the earth is flat.

  • Like 1
Posted

Thanks, so it isn't just me.

I just don't seem to see the stuff that interests me anymore and don't seem to be able to advertise releases or gigs without paying some sort of promotion.

Note: I do pay for promotion for releases and radio play but prefer it to be more targeted.

I think I'll maybe step back a bit and use it more like "a notice board" and not worry about it too much  

  • Like 1
Posted
12 hours ago, SteveXFR said:

I gave up with Facebook and Instagram. They seem to prioritise showing you some butt-wagon ranting about politics over the stuff you actually want to see.

 

I have facebook purity, so I don't really see that much of that stuff.

 

I only get it on youtube when I want to quickly work out the bass to something, so I listen to other peoples attempts, so you put in something like 'bass cover of wantedsong' and then get a load of 'bricklayer reacts to listening to wantedsong', 'proof that wantedsong author was miming on totp', 'professional dancer reacts to bricklayer reaction video' etc

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